Hallmark dubbed "racist".

[vjf915]

CULVER CITY, Calif. (KABC.com) -- A graduation card sold at local stores has been pulled from shelves after a civil rights group raised concerns about the content. The group claims the card's micro-speaker plays a greeting that's racist.

It is a graduation greeting from Hallmark that says, "Hey world, we are officially putting you on notice."

Members of the Los Angeles NAACP did take notice. As characters known as "Hoops" and "Yoyo" banter on, African American leaders hear offensive language.

"And you black holes, you are so ominous. Watch your back," the card vocalizes.

"That was very demeaning to African American women. When it made reference to African American women as whores and at the end, it says 'watch your back,'" said Leon Jenkins of the Los Angeles NAACP.

When Hallmark was reached by phone, they said the card is all a misunderstanding. The card's theme is the solar system and emphasizes the power of the grad to take over the universe, even energy-absorbing black holes.

The card company says the card speaks about the power the grad will wield.

"The intent here is to say that this graduate is not afraid of anything," explained Hallmark spokesman Steve Doyal.

But that's not what some people heard.

"You hear the 'r' in there. 'Whores,' not, 'holes.' The 'r' is in there," said Minnie Hatley of the Los Angeles NAACP.

Hallmark sent Eyewitness News a transcript of what the card says, but Hatley says that the actual audio raises questions.

"It sounds like a group of children laughing and joking about blackness, again," said another NAACP member.

Hallmark is now notifying all of its stores to pull the card. Walgreens and CVS are doing the same.

"In any situation where there is a circumstance that we need to be sensitive to, we try to learn from that experience," said Doyal.

However, NAACP members say they do not want to see the card on store shelves ever again.

[YOUTUBE="Black whores"]uneOOclsaPs[/YOUTUBE]

 

[joe7987]

Lame. There is no "R" sound in there. I played it 5 times just to see if there was a semblance of an "r" in there... These people are retarded.

and by "these people".. no, I don't mean black people

 

[RonJ]

Sounds like a problem of bad card audio.

I think talking cards suck anyway. Take them all off the shelves.

 

[oc_civic]

its funny..

a card with some misunderstood language, and the naacp is front and center bitching and moaning.. its all over the internet.. and it is offensive and demeaning.. and IMMEDIATELY labeled racist..

a white family is is BRUTALIZED by black attackers while being slandered with openly racist comments..
and no one gives a f**k..

just goes to show the GROSS misuse of the race card...

SOMEONE SHOULD TAKE THAT CARD TO THE NAACP AND SHOVE IT UP THEIR f**king ASS...

 

[lowlife9]

dont these people have anything better to do then find what they want to hear in hallmark cards lol these people need to get over themselves go do somthing productive assholes.

 

[JohnS.]

Doesn't sound anything like "whores". Black people are being too sensitive and mis-interpreting something and trying to make white people seem like bigger assholes. It's funny how much non-white people can be racist all they want, say whatever they want, and it's just shrugged at. Then white people say a word that MIGHT sound racist and every non-white is hating on them.

People need to stop being so f**king sensitive. Someone send them an e-mail. Stop being so f**king sensitive. Yes, you are black. Yes, you are a minority. Get over it. Not everything revolves around you and is meant to degrade your race.

s**t I'm asian. I don't give a f**k what someone calls me or says about me.

 

[R3dline]

f**k the naacp, they are like peta, look for anything to rally on. f**k em

 

[AutoFanatik]

I wish the NAACP could be f**king disbanded. ALL THEY DO is stir up s**t. and by s**t i don't mean black people. they stirred up s**t here in richmond a while back when a club owner flew a poster where obama was made to look like The Joker with the word "socialism" under it. the SOCIALISM was the issue, not the fact that they had him painted white. i swear some people are so f**king retarded they need to be removed from the gene pool

 

[vjf915]

Not only am I glad that this is the response people are having, Im also glad to inform people of how f**ked up s**t is. Please, post this on every forum you belong to, and email it to all your friends.

 

[253eg]

f**k, I just with NAACP would just die already.

 

[2000 EKCivicEX]

this is friggen ridiculous, they need to chill

 

[DirtyD]

SOMEONE SHOULD TAKE THAT CARD TO THE NAACP AND SHOVE IT UP THEIR f**king ASS...

f**k yes

 

[rob-]

Jessie Jackson will be on the news about this tomorrow lol f**k emm sensitive goofs

 

[00_Civic_Si]

Why the f**k does the NAACP need to be just like Peta. Theres is no f**king "R" in the word hole. I didn't hear it and I put it on repeat for 2 mintues. No "r"..

 

[vjf915]

These people obviously dont even know what the f**k racism is anymore.

 

[cvcrcr99]

The card has been on the shelves for three years... sooo where the F was the NAACP when it came out? It took three years? No offense to the OP at all, but this is f**king retarded.

 

[vjf915]

Why would I take offense to it? I posted it simply because I also think it is retarded. I wanted to inform the public about this.......even though Im pretty sure it originated in Cali, and I heard it on a PA radio station.

 

[Mr. Jollypants]

I wish people would hang the leaders of NAACP by their necks.

Oh, wait.

 

[vjf915]

Without a trial?

 

[Mr. Jollypants]

f**k yes without a trial.